The start of our lectorial this week was on Copyright and its application in media today. I was aware of Copyright but more on the basis of ‘do not copy other peoples’ work’. This lectorial we were briefed on the actual laws and how Copyright works in the industry.
Everything we create and post on media sites we claim on Copyright, that is (for us) everything we have produced since we have started this course; all original content. Something else I also learned is that we are able to use copyright material freely under fair use or fair dealing only under the circumstances that it is for research or study, reviewing, reporting the news or parody and satire purposes. This fact opened my eyes on the possibilities on our next assignment, to be able to use footage of film and copyright materials etc. What we produce can only be ‘substantially similar’ to another works between 10%-30%.
Overall learning about the niches of Copyright was interesting and opened our eyes to what we are able and not able to do in this industry in terms of Copyright.
