Annotated Bibliography no.3

Solomon, B. 2011, “The Future of Radio”, Dealerscope, vol. 53, no. 7, pp. 40-42.

Brett Solomon briefly mentions the history of radio before discussing how the medium has remained relatively unchanged when it comes to customer consumption. Despite technical advances, Solomon discusses how radio enable consumers to choose how they consume radio, there are no distinct rules, and they are allowed control over what they listen to and how they listen to it. Throughout the article Solomon talks about smartphone apps that allow consumers to listen to what they want, whenever they want. He discusses multiple apps and considers the strengths and weaknesses that they possess. Brett Solomon is the co-founder and executive director of a global movement for digital freedom. His knowledge of the subject allows him to be a reliable source of information. Although his articles centres mostly around the discussion of apps that allow access to radio platforms, he points out how ease of accessibility and audience control is the new future of radio, something that can be discussed in our group project.

 

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