Director in Focus – Michel Gondry and “Come Into My World”

During classes this week the director in focus was Michel Gondry. We looked at a variety of his work, but I think my favourite was his famous Kylie Minogue music video for her song Come into my World.

I remember watching this particular video on TV when I was quite young and not thinking too much of it other than “wow so many Kylies”, but I found it really fascinating to watch it again now, considering it from more of a production side of things. It was interesting to think about how Gondry went about setting up the film and learn about how it involved shutting down several roads in busy Paris. There were also heaps of things to think about in terms of how postproduction would have been approached, how they went about achieving the concept of the duplication of everything at each chorus and the challenges they would have faced and the inconsistencies that can be seen in the final product.

This music video was something that at the time no one had really seen before and its concept and construction was something that fascinated, confused and excited a lot of people. I think this is what makes it so successful as it is something so different and as a result memorable and ultimately it is a piece of work that still leaves audiences having to really concentrate and think about the content even years later.

The music video can be viewed below.

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