Content marketing is ruining the web. Its decline will be poetic justice | JR Hennessy | Comment is free | theguardian.com

Content marketing is ruining the web. Its decline will be poetic justice | JR Hennessy | Comment is free | theguardian.com.

From The Guardian a little riposte on Search Engine Optimisation (SEO) which got mentioned last week. It is a tad bitter, but in general it is a good article in that it shows how the Web (remember Nelson’s enthusiasm) gets made odd by efforts to commercially exploit it. In this case the only thing being exploited is trying to make Google treat your stuff as more important than it is…