The third week of our project was dedicated to filming and producing our project and starting on our Wix website. Going into filming was a bit difficult as we were still a bit unclear on some of our ideas and concepts regarding our content. Before we started, we only had ideas that we wanted to portray and styles of videos that we wanted to film, but we had no specifics on what we wanted to film, which was worrying but we wanted to see what we could film and how we could turn it into a clear project that addresses the ideas that we wanted to put across. After testing some shots, we felt fairly confident that we could adapt what we were about to film into our final piece, but we resolved to go away on our own after the shoot and film our own things to contribute to the project as we wouldn’t have enough. The shooting process itself however, was seamless and passed by without any major issues.

Since we hadn’t filmed enough and were a bit stuck on inspiration, we started brainstorming what new twist we could add to our project. So far we had a lot of visually engaging content, most relying on the idea of remembering what is seen on screen, so Gigi suggested we experiment with colours and/or sounds. This got us thinking of how we could use these new aspects of engagement and how colours and sounds affect the way people pay attention or take in information, as opposed to absorbing it visually. From there we explored visual effects achieved through Adobe After Effects, how colour affects memory and how we could use music in our project. This posed a new problem however as we had to either find copyright free music or compose music of our own (which none of us had any experience in). These new problems we looked at continued into the following week when we tried to tackle applying our content into our website and ironing out the final details.