Personalised Newspaper; Pocket

I started using this service earlier in the week, but it ties in directly with some of the stuff we discussed in the symposium, namely Digitalisation, availability of content and the long tail, and hence the negation of scarcity – a recurring theme in the course.

Pocket is simply a service that aggregates media you want to view later. For example, I access 95% of the news I read via twitter. If I see a news report on Australian politics that I want to read later on, I’ll right click the link and add it to my queue of media. I can then access the queue at any time in the future to read at my leisure, usually when I have more time to read the article at a good pace.

This is great news for me specifically, or pretty much anyone to gets distracted easily. Rather than think, “I really should read that news article now, or I’ll forget about it later.” Pocket offers it’s service to bookmark those media in a succinct fashion, which makes it far easier to tuck things away for later.

What this creates is a digital, fully personalised newspaper. I highly doubt any person in the world who buys newspapers regularly reads every single article, commercial, classified, and comic strip. There is always something in the papers that isn’t of interest to that one individual, so those parts can essentially become waste. Being able to pick and choose the media – and I feel I should point out any kind of media, not just print – you want to view is nothing short of wonderful.

This is what Digitalisation of content allows for. Without physical or geographical restraints I end up with a publication of sorts that is personalised, globally aware, and accessible at any time from any place (with an internet connection, which is basically everywhere). As Adrian elaborated on in the symposium, scarcity is an outdated concept when it comes to anything digital so the idea that I have to jump onto an article before it’s sold out is silly; digital media will always be available (given the source is not isolated and not removed entirely).

On an interesting side note Adrian also explained the digital world – namely the internet – is not strictly intangible and in fact does take up it’s own physical space in the form of electrons, where if you weighed the entire internet’s physical electrical presence would weigh about 50 grams or the weight of a strawberry.