In week 10, urgency is all over us, we are getting closer and closer to the deadline and our release of our festival to the whole world. Our film freeway submissions are buzzing, our feature films are getting locked in and it looks like we are somewhat known around the film community. In this week, we got exposed like other weeks to our inspiration of past year festival experience experiences, more specifically, The Séance International Film Festival(SIFF). This festival was a year before us and they did a magnificent job and we want to replicate their expertise and positives as much as possible. SIFF promotes the use of horror as a formula to guarantee their audiences with a haunted and spooky time, their promotion of the festival especially with their trailer completely changed my mind on how we are doing this. As i watched the trailer they made, my imagination was lowered, how did they come up with this? Its so simple but it looks so professional. I realised that we needed to make use of that we are at RMIT University and that we needed to take advantage of our incentives at the University. The one thing that struck me with the SIFF team was that their social media and their website was extremely highly regarded from myself and my peers. The trailer and their theme was so easily construct and their website looked so professional, we didn’t know how a bunch of students could do such a thing. Another thing i wanted to touch on was that the members of the festival took advantage of their people that they knew, for example, their fundraiser. A student worked at a bar in Fitzroy and promoted a collaboration in order for a free venue hire and guaranteed money to fund the festival in a trivia night. Speaking shortly on the 2021 class, the Melbourne Overlooked Film Festival (MOFF) explored the opportunity of short films which we liked the idea of and we split our program into features and shorts alongside one another. The group also did well (and inspired myself as well) as they went on a film podcast called ‘Another Bloody Movie Podcast’ which could be areally opening and positive idea for more audience and acknowledged in the film world.