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Fast Fashion from Media Factory on Vimeo. We are ‘glued’ to our clothes for most of our lifespans. Much of the clothing on our bodies are local manifestations of a nonlocal hyperobject: fast fashion. Timothy Morton describes these massively distributed entities by their ‘nonlocality’ and ‘viscosity’, “The more we know about them, the more we […]

Upon further research on the fast fashion industry and its effects on the environment, I have gathered a lot of footage – ranging from amateur footage taken within textile factories, YouTube haul videos, retail ads (e.g. H&M, Zara) and some documentary footage which effectively captures the environmental effects unlike amateur footage of the same realm […]

I want to offer a huge thanks to Amy, Cormac, and Wendy for providing great feedback during our presentations. It’s so useful to hear from media and academic professionals outside of our studio’s usual circle and to see some fresh faces during this quarantine period. Amy mentioned the debilitating nature of engaging with (media on) […]

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All the presentations actually went really smoothly considering the online platform and it was great to get feedback from the panellists. Angus’ presentation focused on plastic bottles as a hyperobject. He made a really compelling argument as to why he chose the topic. He acknowledged that plastic bottles are really familiar, common items, and we […]

For my studio presentation and subsequent assignment, I have chosen to focus on the fast fashion industry as a hyperobject. It took a bit of thinking to finally decide, and I still wish to maybe go deeper, and focus on one aspect of the fast fashion industry in particular. I was grappling with a few […]