Creating a Social Media Health Campaign

CREATED BY TESSA BUTLER

‘Heart Health Australia’ works to create awareness of the dangers of Heart Disease and aims to decrease morbidity and mortality caused by Heart Disease.

The campaign follows a stage-based approach whereby different formats of social media marketing/advertising are released, including video format, sponsored Facebook posts and fact sheets.

Stage 1 Facebook advertisements can be found here.

Stage 2 release summary can be found here.

Stage 1 blog post can be found here.

Stage 2 blog post can be found here.

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