Loops, Learning, The Whole Damn Mess

Antoine uses the example of a recent social advocacy campaign to illustrate single and double loop learning and mental maps. Amy enjoyed it but wonders why. One answer is that heritage media is stuck in single loop responses to the internet, so they rely on repeating the same things, laws, ideas, over and over again, as a response to something new. It is clear this old way isn’t working, so the double loop reply would be to…? (And no, not to keep doing more of the same.) Ditto with how many of you will approach computers etc. Do something, it doesn’t work, repeat. The trick is to realise it isn’t working and the problem isn’t the button, machine, whatever, but the higher level system you’re using to understand this… Change that first.