Project Brief One – Case Study “The Katering Show”

Overview
“The Katering Show” is an online video web series hosted by two sassy Melburnian comedians called Kate. Together, within each episode they explore and hilariously break down the food trends that have come and gone, exaggerating the sheer stupidity of some of these trends. This series is a satirical version of many food shows, but rather then have them spew nonsense to you that you’ll probably never follow (Like “The best way to live forever is to quit sugar!”) they instead create an atmosphere that mocks these TV series as well as the food trends they intend to promote.

Characters
“The journey of a food intolerant, and an intolerable foodie.”
The show is hosted by Kate Mclennan – The intolerable foodie – who has “taken the morning after pill… a lot”  and her friend Kate McCartney – The food intolerant – that “if [she] didn’t give up these foods [she’d] probably keep shitting [her] pants”. The show comically shows the two friends struggle with creating substitutes for McCartney’s food intolerances as well as keeping up with the overall theme of the episodes, to a point where they “substituted… guacamole for potato and food dye”.

Episodes
The web series consists of six, 7-8minute long episodes, each with their own individual theme.

Mexicana Festiana – “Hi, I’m Kate McCartney, I spend my days not being an asshole”

Ethical Eating – “Ethically speaking possums and wallabies are really cute so I’m not going to eat them”

We Quit Sugar – “Sugar has been linked to dementia, corn, americans”

Thermomix – “The kind of appliance that your rich mother-in-law gives you as a wedding gift because she doesn’t think you can cook”

Food Porn – “because fuck how it tastes”

Christmas – “if you’re not christian… it means absolutely nothing”

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