Media 6 – Week 3 Reading

This weeks reading of ‘Work’ in The Informal Media Economy, Written by Ramon Lobata and Julian Thomas, discusses the problems faced with media Practitioners who work on a freelance or short term contract basis, those that are more entrepreneurial. There are arguments for this being a good thing as there is more bargaining terms between the employer and the employee; however, this article mainly seems to be warning future practitioners of the dangers of being underpaid and over worked due to the changing climate of the industry. Kodak was used as an example: Kodak was the leader in everything Photo related for many years and the employed thousands of people, now kodak is obsolete and the main photography related company is instragram who only had 7 people when it was actioned off for millions of dollars.

There is also problems with the type of work people want done, the work is very basic and anyone cane do it which means that someone who deserves more because they have a higher skill set isn’t being utilised.

Although I feel that there is some truth in all of these findings I do feel this article is a bit doomsday related. The thing that sets the good from the bad is the quality. If a company is looking for good quality work then they will be willing to pay for someone who can deliver that high quality. I know many freelancers who love doing it that way because they can choose there own hours and charge a more substantial rate then what they could in house.

I believe that the fact remains: good quality is king.

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